Comments on: One for the mums: Qantas reunites a real family in latest Feels Like Home TVC via The Monkeys https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/ Thu, 12 Sep 2024 05:20:37 +0000 hourly 1 https://wordpress.org/?v=5.1.19 By: Justin https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-910478 Thu, 07 Sep 2023 01:18:53 +0000 https://campaignbrief.com/?p=238044#comment-910478 I hope the creators of this are aware it is ridiculed for showing a 20-something rich kid flying home business class. People hate it.

]]> By: Pull the other one https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-905668 Tue, 29 Aug 2023 04:45:52 +0000 https://campaignbrief.com/?p=238044#comment-905668 “was filmed in real time, and the reactions are real.”

Bahahaha

]]> By: No thank you https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-905667 Tue, 29 Aug 2023 04:44:16 +0000 https://campaignbrief.com/?p=238044#comment-905667 Genuinely get annoyed every time this comes on TV.

Which is all the time.

]]> By: Yuck https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-905594 Tue, 29 Aug 2023 02:01:38 +0000 https://campaignbrief.com/?p=238044#comment-905594 This is the most pretentious, insufferable ad. How does a woke early 20’s hipster have the cash to fly BUSINESS CLASS from Japan to Australia? This is just offensive when most Aussies are struggling just to survive.

Gross.

]]> By: Because https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-900834 Mon, 21 Aug 2023 07:00:28 +0000 https://campaignbrief.com/?p=238044#comment-900834 All I see is an entitled rich kid flying home in first class to Donna Hay shoot

]]> By: Charmaine https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-896600 Sat, 12 Aug 2023 08:26:48 +0000 https://campaignbrief.com/?p=238044#comment-896600 I would love to know the names of the actors/people (in particular the mother) in this ad.
I have been looking for a lady (a friend) i met in Melbourne, who was from Geelong, for around 30 years. I believe she COULD be the same lady in this ad, albeit matured over the years.
I was overwhelmed by the ad and my heart leapt when I thought it could be my friend Margot.

]]> By: Luke https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-884700 Sun, 23 Jul 2023 11:10:49 +0000 https://campaignbrief.com/?p=238044#comment-884700 My wife ‘pointed that out’ too

]]> By: Luke https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-884699 Sun, 23 Jul 2023 11:09:33 +0000 https://campaignbrief.com/?p=238044#comment-884699 My wife picked it (no pun), her words ‘It’s either a real family or CGI…. They’ve all got identical noses!’

]]> By: PepsiQ https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-872381 Sat, 17 Jun 2023 08:56:02 +0000 https://campaignbrief.com/?p=238044#comment-872381 I love this ad. So devastated to read that the mum was not happy with the outcome. So what if the son travelled business class and slept during a 10 hour flight. It all ties together to form a very emotional reunion.

]]> By: Sez https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-870634 Mon, 12 Jun 2023 12:34:23 +0000 https://campaignbrief.com/?p=238044#comment-870634 Judging by the noses I assume it’s real

]]> By: Bella https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-870099 Sun, 11 Jun 2023 01:45:19 +0000 https://campaignbrief.com/?p=238044#comment-870099 ]]> I loved this add
The emotions are so real and I think twin brother s & the younger one turns up
Loved it very emotional 🥲❤️

]]> By: Qantas fan https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-863939 Thu, 25 May 2023 08:06:16 +0000 https://campaignbrief.com/?p=238044#comment-863939 There are always critics!
Lovely tear jerking ad. Does it matter it’s been done to death?
All I wanted to know was, is it mum and 3 children, and why is one, possibly female almost totally obscured? I figured it must be real!
Great ad regardless.

]]> By: yeah nah https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-861085 Thu, 18 May 2023 00:51:11 +0000 https://campaignbrief.com/?p=238044#comment-861085 Just because we know what’s going to happen within a nano second of the opening doesn’t mean it won’t work.
However, IMHO, this is as vanilla as it gets.
Every word is scripted within an inch of its’ life to deliver the inevitable outcome
Every image is a box tricking exercise including the mandatory gay partner
The result is something with all the emotional integrity of a brick.
People will still get the message.
But for me, that’s all they’ll get.
If they want emotion they’d be better-off watching a Bunnings commercial.

]]> By: @But Seriously https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-860416 Tue, 16 May 2023 09:36:02 +0000 https://campaignbrief.com/?p=238044#comment-860416 They’re not saying that the filming or the seeing each other was a surprise, but just that it was a genuine reunion (ie first time seeing each other in years). Obviously the talent knew what was happening, but that doesn’t make the fact that they reunited on camera any less sweet

]]> By: But seriously https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-860266 Tue, 16 May 2023 00:02:16 +0000 https://campaignbrief.com/?p=238044#comment-860266 What did the mum think was happening when there was a bloody production company and film crew turning up to her house. and her birthday party. Genuinely would love to understand how you did that and still, apparently, kept the big reveal as a surprise.

]]> By: Jay https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-859384 Sat, 13 May 2023 22:13:35 +0000 https://campaignbrief.com/?p=238044#comment-859384 Why put the March 2023 date on? Completely ruined. If they could afford business class flights from Japan, he could’ve easily come back to see his mum sooner than that.

]]> By: Shame https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858909 Fri, 12 May 2023 11:56:46 +0000 https://campaignbrief.com/?p=238044#comment-858909 Shame the brand has been ruined in recent years.

]]> By: Steve Dodds https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858891 Fri, 12 May 2023 09:58:34 +0000 https://campaignbrief.com/?p=238044#comment-858891 What’s missing from this is what made Still Call Australia Home work.

A role for Qantas.

]]> By: Matt B https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858885 Fri, 12 May 2023 09:14:10 +0000 https://campaignbrief.com/?p=238044#comment-858885 Big Sam and Cam simp here, and this makes me simp hard.

]]> By: @Happy https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858866 Fri, 12 May 2023 06:57:40 +0000 https://campaignbrief.com/?p=238044#comment-858866 Agree, I haven’t been as surprised by an ending since I watched Sixth Sense with Bruce Willis.

]]> By: Wait... https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858857 Fri, 12 May 2023 06:22:02 +0000 https://campaignbrief.com/?p=238044#comment-858857 This is a real re-union? So, what did the mum think she was filming when a camera crew turned up in her house to film her leaving? And turned up to her party? I mean, there’s suspending disbelief and then there’s this.

]]> By: ya mum https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858852 Fri, 12 May 2023 05:54:06 +0000 https://campaignbrief.com/?p=238044#comment-858852 This is done and done… And done….. Yaaawwwwnnnn (absolutely nothing wrong with the production or direction… but F me the Monkeys used to be good)

]]> By: ya mum https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858851 Fri, 12 May 2023 05:50:58 +0000 https://campaignbrief.com/?p=238044#comment-858851 This is done and done… And done….. Yaaawwwwnnnn (but absolutely nothing wrong with the production or direction)…

]]> By: Feels https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858841 Fri, 12 May 2023 04:56:33 +0000 https://campaignbrief.com/?p=238044#comment-858841 I still felt the longing for family or home. But I also felt cringe and awkwardness at everything being so painfully overplayed. It’ll work and it’s on brand but there’s a reason no creatives wanted their name on it

]]> By: @umm https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858835 Fri, 12 May 2023 03:45:00 +0000 https://campaignbrief.com/?p=238044#comment-858835 Really?

I think its a tried and tested formula that for an airline, esp relevant to an Australian one, but the truth in the emotion is so strong that it makes people (who know what it means living away from home) just react.

I did

]]> By: c/o CW https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858831 Fri, 12 May 2023 03:34:36 +0000 https://campaignbrief.com/?p=238044#comment-858831 Nice work SD & CB ….Really nice work. God damn nearly cried. Nearly. Ok just a bit, nearly.

]]> By: Umm https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858826 Fri, 12 May 2023 03:01:21 +0000 https://campaignbrief.com/?p=238044#comment-858826 These ads always kick me in guts. This one made me feel very little and that makes me sad.

]]> By: Happy https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858825 Fri, 12 May 2023 02:50:15 +0000 https://campaignbrief.com/?p=238044#comment-858825 I didn’t see that ending coming at all.

]]> By: Old CD Guy https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858817 Fri, 12 May 2023 01:29:21 +0000 https://campaignbrief.com/?p=238044#comment-858817 Lots of emotional triggers in this. I was going to compliment the acting by the actress playing the mother, and then I read the blurb. Authenticity is so utterly missing from advertising, yet this demonstrates its power.

]]> By: Colour https://campaignbrief.com/one-for-the-mums-qantas-reunites-a-real-family-in-latest-feels-like-home-tvc-via-the-monkeys/#comment-858816 Fri, 12 May 2023 01:05:02 +0000 https://campaignbrief.com/?p=238044#comment-858816 Did they forget to grade the last shot?

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