Comments on: ‘This is Footy Country’: Telstra celebrates country football and their communities in joyful new campaign via The Monkeys https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/ Thu, 12 Sep 2024 05:20:37 +0000 hourly 1 https://wordpress.org/?v=5.1.19 By: Mezza https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-1039810 Fri, 10 May 2024 11:15:03 +0000 https://campaignbrief.com/?p=245027#comment-1039810 Great ad it covers all codes Aussies love sport I am 77 and I enjoy watching all codes but my favourite is the Broncos. Just wondering in which little country town we will find the field featured in the ad ?

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By: Janene https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-1009653 Thu, 21 Mar 2024 09:28:47 +0000 https://campaignbrief.com/?p=245027#comment-1009653 🙏❤]]> I’m an ex Sydney city folk, now a country girl. I love the ad. TV doesn’t have to always be the skinny model and muscly bloke… it’s an ad that shows anyone can be anything and still throw their hand up! Everyone is and was equal in this ad. When MR handsome footballer with the perfect teeth about to put his mouth guard in, meets MR toothless… priceless.. the unexpected team probably won because they had nothing to lose.
It’s a great Aussie ad and us country folk can laugh… excuse we are the people that the city isn’t ❤️🙏❤️

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By: Janene Hill https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-1009645 Thu, 21 Mar 2024 09:18:58 +0000 https://campaignbrief.com/?p=245027#comment-1009645 ]]> I saw a glimpse of an extended version of the ad… I want to see the whole kit-kaboodle! By far the best tv I’ve seen ever… even if it is just an ad. 🙏

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By: Lesley https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-1005717 Thu, 14 Mar 2024 08:58:34 +0000 https://campaignbrief.com/?p=245027#comment-1005717 Who won the final game…love the ad…need the final score

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By: Kathy P https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-922783 Sat, 30 Sep 2023 06:14:42 +0000 https://campaignbrief.com/?p=245027#comment-922783 This advertisement is pure joy. Captures country football at its best. This combined with the perfect music makes it an absolute winning combination. Love it. Thanks to all the creative heads that put this together.

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By: Old AF ECD https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-921356 Wed, 27 Sep 2023 10:28:40 +0000 https://campaignbrief.com/?p=245027#comment-921356 Could we have more info about the credits? Not enough info about who made this TVC.

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By: Bobby Robson https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-920026 Mon, 25 Sep 2023 04:59:58 +0000 https://campaignbrief.com/?p=245027#comment-920026 Reminds me of this Carlsberg ad from the UK: https://youtu.be/_iU9G9JApFU?si=kgXDdRM2hRODqEZz

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By: Kim https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-919702 Sun, 24 Sep 2023 04:28:52 +0000 https://campaignbrief.com/?p=245027#comment-919702 Where was the ad filmed please?

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By: Matt https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-919303 Sat, 23 Sep 2023 10:05:25 +0000 https://campaignbrief.com/?p=245027#comment-919303 Before it became overplayed while watching the NRL I quite enjoyed the ad, especially the use of the Sandstorm cover… But I just can’t get past the weird logic that she wastes time picking up the randoms when it would have been quicker to just pick up the actual team on her way through to the away game.
Am I missing something or just being too nitpicky? The team should have been sick or something

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By: @What a gross portrayal https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-916637 Tue, 19 Sep 2023 05:30:29 +0000 https://campaignbrief.com/?p=245027#comment-916637 I’m going to go out on a limb and say you are a city slicker?

I’m a country kid and while you are right, this isn’t really what country people look like, what you have failed to see is that country people have a good sense of self-deprecating humour. Don’t pretend you know us by being offended for us.

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By: Don https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-916482 Mon, 18 Sep 2023 23:10:10 +0000 https://campaignbrief.com/?p=245027#comment-916482 Love it, apart from the fact I get annoyed every time I see it.
Why didn’t she just grab the second bus and pick the real team up, she would have had to drive right past them???????

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By: One thing https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-915846 Sun, 17 Sep 2023 01:05:56 +0000 https://campaignbrief.com/?p=245027#comment-915846 Why didn’t she just go and pick up the stranded team in her back up bus, with its police escort?

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By: What a gross portrayal https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-915009 Fri, 15 Sep 2023 12:13:13 +0000 https://campaignbrief.com/?p=245027#comment-915009 I came on here to find this. I keep seeing it. Its gross!
What a gross portrayal on country people of Australia…. A caricature of what sydney siders think rural people are different. Because country people are thick right? Brands take note. Unless your clients live in the eastern suburbs this is what these ad people think. WOW

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By: Footy Fan https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-911379 Sat, 09 Sep 2023 12:11:22 +0000 https://campaignbrief.com/?p=245027#comment-911379 Have seen this a million times over the weekend, enjoyed it! Had no idea it was for telstra but fun to watch anyhow.

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By: Reformed hater https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-911274 Sat, 09 Sep 2023 05:13:57 +0000 https://campaignbrief.com/?p=245027#comment-911274 Glorious. Love love love. So fucking good. Take a bow, Monkeys. (Can monkeys bow? Dunno).

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By: Visit Morwell. https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-911182 Fri, 08 Sep 2023 21:56:22 +0000 https://campaignbrief.com/?p=245027#comment-911182 Enough said.

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By: Oh please. https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-911063 Fri, 08 Sep 2023 11:42:11 +0000 https://campaignbrief.com/?p=245027#comment-911063 I can’t believe the comments here.
Is it really that good? If it is, our industry is in a dire state. Honestly. The first thing I thought of was how cliche and insulting to show people from the country as as a bunch of toothless bumpkins. Am I really the only one to notice? And the story? Hardly entertaining. Not that interesting either.

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By: Sunnydaze https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-911047 Fri, 08 Sep 2023 10:42:10 +0000 https://campaignbrief.com/?p=245027#comment-911047 Nailed it! What a cracker. Brilliant Ad. This is country footy. Grew up in a small town and Sunday lunch was spent rounding up players to take the field. 1st stop local pub. Well done Monkeys.

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By: JR https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910999 Fri, 08 Sep 2023 07:35:03 +0000 https://campaignbrief.com/?p=245027#comment-910999 How good is Ant! So humble and always handballing the credit. If he did get involved at the last minute, his thoughts would have elevated the work as always.

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By: So good https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910940 Fri, 08 Sep 2023 02:26:57 +0000 https://campaignbrief.com/?p=245027#comment-910940 Bold for a client that could easily play it safe with that brand, suchhhhh funny and well-crafted work. Wish I was a part of it. Bravo!

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By: Well done Monkeys https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910915 Fri, 08 Sep 2023 01:05:43 +0000 https://campaignbrief.com/?p=245027#comment-910915 Another fantastic ad.

The Monkeys have proven themselves time and time again delivering beautifully crafted big ideas, across a range of clients and platforms.

Let’s celebrate that.

Anyone here would kill to have this in their book.

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By: @Celebrate. https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910909 Fri, 08 Sep 2023 00:47:19 +0000 https://campaignbrief.com/?p=245027#comment-910909 I don’t see anyone “hating it”… The hell are you on about?

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By: Celebrate. https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910900 Fri, 08 Sep 2023 00:22:32 +0000 https://campaignbrief.com/?p=245027#comment-910900 Celebrate the budget given to make this spot. Celebrate the client not trying to control the outcome. Celebrate the independent still campaign in OOH. Celebrate the creatives making this work. Stop hating it because the rest of the industry are stuck with clients directing from the video village and writing their own stills brief because some douche in account service lacks the ability to keep a client in their lane. This is good almost great work , and if we all ba knit maybe other clients will start respecting the craft too.

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By: 98 https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910895 Fri, 08 Sep 2023 00:00:18 +0000 https://campaignbrief.com/?p=245027#comment-910895 Great film craft, terrible advertising. That’s a win from me

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By: Great bit of film, terrible ad. https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910884 Thu, 07 Sep 2023 23:34:44 +0000 https://campaignbrief.com/?p=245027#comment-910884 Saw the 15″ during the AFL last night, it made absolutely zero sense.

Beautiful bit of film for the few people lucky enough to see it outside of advertising blogs but Monkey’s really need to give more thought to short form storytelling which will be seen by the vast majority.

The baffling 15″ narrative was made even more obvious by the short, punchy and totally comprehensible Uber Ride Scheduling spot that followed it.

And no, I don’t work at Special.

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By: @Hmmm https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910879 Thu, 07 Sep 2023 23:22:38 +0000 https://campaignbrief.com/?p=245027#comment-910879 I bet you’re a fun person at parties.

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By: Chainmail https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910869 Thu, 07 Sep 2023 22:39:27 +0000 https://campaignbrief.com/?p=245027#comment-910869 Saw the 2 min version at halftime yesterday and it made me laugh again. Great film and well put together. The Telstra outtake? Basically non-existent. My non ad-land wife thought it was a straight AFL spot.

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By: Bloody oath https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910868 Thu, 07 Sep 2023 22:38:57 +0000 https://campaignbrief.com/?p=245027#comment-910868 Jealous of this.

I can’t believe there’s people on here commenting on the fact there’s too much money spent on it. Are you mad? We should be backing more production money coming into the industry. Higher budgets doesn’t guarantee you great work, but it bloody helps give a cracker of an idea the craft it deserves.

If the craft is shit, people complain about it on here knowing full well the industry is getting budgets torn out of it for year. If the craft is great, there’s too much budget.

Love this, well done to everyone that was involved.

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By: i dont get it https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910746 Thu, 07 Sep 2023 12:54:00 +0000 https://campaignbrief.com/?p=245027#comment-910746 stale cheese on dry toast for me

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By: ohkay https://campaignbrief.com/telstra-highlights-country-football-and-their-communities-in-new-campaign-via-the-monkeys/#comment-910734 Thu, 07 Sep 2023 12:41:18 +0000 https://campaignbrief.com/?p=245027#comment-910734 “although I have absolutely zero idea what the connection between Telstra and country footy is.”

info here : https://www.telstra.com.au/exchange/how-were-backing-country-footy

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