https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/ Thu, 12 Sep 2024 05:20:37 +0000 hourly 1 https://wordpress.org/?v=5.1.19 https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/#comment-1074352 Tue, 03 Sep 2024 20:31:23 +0000 https://campaignbrief.com/?p=268387#comment-1074352 Cute way to link power use to solar

]]> https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/#comment-1074272 Tue, 03 Sep 2024 03:51:07 +0000 https://campaignbrief.com/?p=268387#comment-1074272 The sun is casting a shadow.
As the source of light, all shadows should emanate outward from the…
Oh…yeah, it’s a guy in a suit from a costume hire shop…

]]> https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/#comment-1074268 Tue, 03 Sep 2024 02:26:57 +0000 https://campaignbrief.com/?p=268387#comment-1074268 The line ‘Put the sun to work’ is great… but then to have some dude in a cheap mascot suit made from unsustainable materials waddling about slowly and ineffectively undermines the entire offering. A real shame, because the platform is strong.

]]> https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/#comment-1074250 Tue, 03 Sep 2024 00:09:10 +0000 https://campaignbrief.com/?p=268387#comment-1074250 Am I really that scary?
https://youtu.be/jVmlxRft4vM?si=tuCvEWKjjnLF-omN

]]> https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/#comment-1074174 Mon, 02 Sep 2024 05:19:28 +0000 https://campaignbrief.com/?p=268387#comment-1074174 Tell us something we don’t know

]]> https://campaignbrief.com/solar-victoria-encourages-victorians-to-put-the-sun-to-work-in-new-campaign-via-hive-creative/#comment-1074170 Mon, 02 Sep 2024 05:00:53 +0000 https://campaignbrief.com/?p=268387#comment-1074170 Is the most depressing collection of work ever released on CB in one day?

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